Kandee Johnson

Demographics:

Females 13 to 34, Males 18 to 34 (Blattberg, 2015; Boyd, 2016)

Sphere of Influence:

Social media

Instagram

YouTube

Snap

Facebook

Twitter

Reach of Influence:

3.8 M YouTube Kandee Johnson (https://www.youtube.com/channel/UC9TreTE-iXwfwQl72DzDurA)

954.5K Followers and 988,487 likes on Facebook Kandee Johnson (https://www.facebook.com/kandeejohnson/)

439.4K Twitter followers @kandeejohnson (https://twitter.com/kandeejohnson)

Impact of Influence:

YouTube tags, use of products, mention of products, sponsorships with makeup brands to mention/use prodcuts

Influenced by:

Kevin Aucoin (Johnson, 2012), celebrities and characters she transforms herself into with makeup

How to reach her:

Via social media platforms and commenting

Contact info:

For business inquiries: kandeejohnsonteam@gmail.com